There are different marketing possibilities around Europe. Each country is different.
For example, in Switzerland, people have high salaries and would not feel stressed about the price of these products. If somebody does a few Blackbird demos at small events and hackerspaces, a few more users will probably come on board quite quickly.
Somewhere like Ireland is very different: in Ireland, the country is cold, even in summer. Some buyers in hot countries may hesitate to buy a powerful workstation because it will heat up their home but in Ireland, people would see that as a benefit and it will not lead to hesitation at the time of purchase.
